Join us for Read 25 in ’25 | Gretchen Rubin                                    [Skip to content](#content)   [ ![](https://staging.gretchenrubin.com/wp-content/uploads/2022/07/gretchenrubin-logo-768x344.png) ](https://staging.gretchenrubin.com)

   - December 17, 2024
- [Reading](https://staging.gretchenrubin.com/tag/reading/)

# Join us for Read 25 in ’25

   ![Read 25 in 25 illustration](https://staging.gretchenrubin.com/wp-content/uploads/2024/11/Read_25_in_25_x3.jpg)

   Every year on the [*Happier with Gretchen Rubin* podcast](https://staging.gretchenrubin.com/podcasts/), my sister Elizabeth and I invite our listeners to join us in an annual challenge.

For a bit of whimsy, we use the calendar year to frame the habit. So for instance, in 2020, the challenge was to [“Walk 20 in ’20](https://staging.gretchenrubin.com/articles/listeners-share-their-walk-20-in-20-success-stories-so-much-happiness/).” In 2023, it was “[Go Outside 23 in ’23](https://staging.gretchenrubin.com/articles/go-outside-23-in-23/).”

This year, we’re bringing back a listener favorite with “Read 25 in ’25”: **Read for 25 minutes every day in 2025**.

With this challenge, we aim to give people a practical way to achieve an important aim. And we’ve discovered that framing a habit as a yearly challenge makes it feel more fun (and more manageable).

Imagine how much reading we can all do over the course of a year, in our 9,125 minutes—that’s more than 152 hours of reading time!

# The “Read 25 in ’25” Challenge

I absolutely love to read. It’s one of my very favorite things to do–in fact, it’s probably my *very* favorite thing to do.

And I’ve learned that many people share this love of reading, and have a desire to read more, but for various reasons, find it tough to keep up the habit.

Especially if you benefit from accountability, [signing up for the “Read 25 in ’25” challenge](https://staging.gretchenrubin.com/read25in25/) can help you get started and keep your momentum.

We’re thrilled to be partnering with [Bookshop.org](https://bookshop.org/) to bring you curated content, recommendations, and practical tips all year long.

## Design Your Approach

There’s no one-size-fits-all approach to building a reading habit. We suggest a variety of strategies and tools so you can find one that works well for *you.*

## Read what you like, how you like

Sometimes, we feel like like we “should” be reading certain books. Maybe everyone is talking about a certain book, or we’ve received the book as a gift, or it feels like a subject we “should” be interested in.

I’ve found that when I read books that I enjoy, I read far more. I used to feel obligated to finish every book I started; no more. Too many great books to read!

### What counts as reading?

-

- - Audio-books and e-books count
    - Re-reading counts
    - Reading to your children (including picture books) counts

## Make it easier and more pleasant

Research shows that we’re more likely to stick to a habit when it’s convenient and pleasant to keep that habit. (That’s the [Strategy of Convenience.](https://staging.gretchenrubin.com/articles/video-for-habits-the-strategy-of-convenience/))

As you embark on the “Read 25 in ’25” challenge, try to find ways to make reading more convenient and enjoyable:

-

- - Create a cozy, well-lit space in your home for reading

- - Upgrade your e-reader or earbuds

- - Join or start a book group

- - Delete a time-sucking app from your phone and replace it with a reading app

- - Get a library card and app

- - Keep a running list of books you’d like to read

- - Get reading recommendations from sources like [Bookshop.org](https://bookshop.org/) or a podcast like [Backlisted](https://www.backlisted.fm/subscribe) or [The Secret Life of Books](https://www.secretlifeofbooks.org/)
    - Buy a [clip-on light](https://staging.gretchenrubin.com/articles/gretchen-rubins-gifts-for-readers/) so you can read in bed

## Track your habit

Tracking is a powerful tool for building habits; it brings clarity and accountability to our efforts.

It can also help us build momentum and reinforce a habit by creating a record of success.

A few ideas:

-

- - Track a reading streak with the [Don’t Break the Chain](https://the-happiness-project.com/collections/journals/products/dont-break-the-chain-habit-tracker?utm_campaign=article-write24in24&utm_source=gr&utm_medium=web&_gl=1*qvgkc5*_ga*MzYxMzIzNjYyLjE3MzM1MTE4MTQ.*_ga_7C83YBXZPT*MTczMzk1MTY0Mi41LjEuMTczMzk1NDkwOS43LjAuMA..) worksheet

- - Track titles, number of pages, or notes using the One-Sentence Journal in the [*Happier* app](https://thehappierapp.com/)

- - Log the books you read in a notebook or app

- - List each book you read on the back of a paper bookmark and use it throughout the year

The challenge to “Read 25 in ’25” is concrete. It’s measurable. And even for a busy person, 25 minutes of reading is realistic.

*Remember, whenever it is, and wherever you are, there’s always a book waiting for you.*

  #### YOU MIGHT ALSO LIKE

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 [My Favorite Books About Parenting](https://staging.gretchenrubin.com/articles/my-favorite-books-about-parenting/)

 ![a person reading a book](https://staging.gretchenrubin.com/wp-content/uploads/2025/07/o_jkmtpcjgy-768x512.jpg)

 [How to plan your perfect reading retreat](https://staging.gretchenrubin.com/articles/how-to-plan-your-perfect-reading-retreat/)

 ![Gretchen and Elizabeth laying in the grass](https://staging.gretchenrubin.com/wp-content/uploads/2025/06/Summer_Reading_List_blog_header-768x512.jpg)

 [Build Your Summer Reading List](https://staging.gretchenrubin.com/articles/build-your-summer-reading-list/)

  #### DISCOVER MORE

# Like what you see? Explore more about this topic.

- [Habits](https://staging.gretchenrubin.com/secondary_tag/habits/), [Reading](https://staging.gretchenrubin.com/secondary_tag/reading/)

  # Interested in happiness, habits, and human nature?

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